About CCE

This all started out curiously exploring embrocation, why it works and how to get it off. It's expanded to several different product ideas, some original and some improvements on classic products. To date the feedback has been fantastic, I'm confident you'll love them as much as I do.

Thanks

All of my work to this point would be absolutely fruitless if were not for the support of friends and my local cycling community. Specifically, I would like to thank:

Douglas Benedict: photographer, cyclist
Mike Cushionbury: writer, pro mountain bike racer
Stephan Kincaid: pro cyclist
Andy Kuklis: track and road cyclist
Bobby Lea: pro and Olympic cyclist
Paul Pearson: photographer, master of the sprint
Keith Plunkett: designer, cyclist
Ryan Pomajevich: entreprenuer, track and road cyclist
Dave Q. Pryor: flahute
Jackie Simes: pro cyclist
Beth Strickland: cyclist, community den mother
Bill Strickland: author, cyclist
Mark Taylor: shop owner, cyclist
Selene Yeager: author, mountain bike racer, triathlete

...and a host of others.

-Brad Ford
founder, Classic Cycling Essentials, LLC